New opportunities for future growth of soy beverages
Manufacturers of soy beverages are looking forward to a bright future. The market is growing world-wide and in all segments. Product innovation is key to success > read on in e-Magazine.
Soy has opportunities in life stage and life style based segmentation
”The future of soy is not simply as an alternative for dairy of meat, but in combination with these products in order to target specific consumer needs”, according to Justine Gayer, Marketing Communication Manager with Solae Australia > read on in e-Magazine.
Taiwan: seeking growth in static market
Sherry Hu, Dairy and Non-Dairy Category Manager with Tetra Pak Taiwan, predict possibilities for innovation to gear up the category growth. Due to increasing milk prices more and more consumers have turned to drinking soy and rice based beverages > read on in e-Magazine .
Product quality improvement
New ingredients offer a substantial improvement in product stability of calcium enriched beverages. Shaking before usage is not required anymore, explains Simone Bouman of PURAC> read on in e-Magazine .
Beauty beverages
Hydrolysed collagen opens the door to new market segments for soy drinks, explains Pierre-Albert Thomas, Technical Support Manager with Rousselot Asia> read on in e-Magazine .
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