Consultancy

Bridge2Food is offering various research opportunities to clients, who are active in consumer and food service markets as well as in ingredient and raw material markets. As a result of our networks, conferences and courses and via our in2food e-Magazine we are often consulted for specific questions in relation to:

>          Regional or National Food market developments

>          Specific Food Categories

>          Innovations

>          Technology

>          Sourcing

>          Industry contacts and reviews

>          Market information         

For individual clients we carry out a market update service on specific food categories in different markets.

Clients

We have carried out projects for FMCG companies and food ingredient companies, as well for national authorities. And we have facilitated innovation in food chains.

As part of our innovation portfolio, we have set up a food innovation

centre for food companies, universities, and a health insurance

company, called Innovatie Centrum Gezonde Voeding (www.icgv.nl).

Business to Consumer - Project examples:

• Market assessments
  • Indicate market drivers and dynamics
  • Logistic and distribution opportunities and constraints
  • Players
  • Retail store checks analysis
    
    
• Category analysis
  • Analyse market shares
  • Pricings and costs
  • Innovations
  • Brand positioning
    
    
• Consumer product tests
  • Organize focus groups
  • Consumer analysis
  • In-home tests of existing products
  • New products or concepts

Such tests are suitable to test your product vs. competition, to test suitability for a foreign market or to assist you in further category development.

Business to Business - Project examples

• Industry and customer analysis
• Monitor trends and developments in new ingredients and to find right customers which fit the suppliers' profile, the required ingredient functionality and positioning.
• Product tests
• Test ingredients in various end products to establish the functionality and pricing.
• Product improvements
• Assist in tailoring formulation cost, to improve product processes and or product qualities.

Research must be carried out by specialists. We will discuss in detail with the client the input of own specialists or external partners for specific jobs.

More information

Please contact Gerard Klein Essink or call him at +31 302252060 for specific inquiries and to learn more about how Bridge2Food can assist you in your goals.