Kathy is an accomplished leader with over 25 years of transformative insights experience in consumer goods. With a robust background in market research, analytics, and consumer product innovation, Kathy has held key leadership roles at renowned companies such as P&G, Neutrogena, Paramount Pictures, and Anheuser-Busch InBev.
In her current role, she oversees 30-40 research studies fielded annually through Acosta Group’s proprietary Shopper Community. Kathy's strategic thought leadership and extensive marketing and consumer insights acumen have played a pivotal role in driving growth for major brands across diverse product categories and retailers. Numerous retail publications and industry associations, including Progressive Grocer, Food Navigator, National Confectioners Association, IDDBA, NACS, and NFRA, have cited her expertise and invited her to present at their key industry events.
Kathy holds an MBA in Marketing from Indiana University and a BA in Economics and Management from Albion College, Kathy is a sought-after expert in shopper insights. Kathy and her husband, Mike, live in St. Louis, MO and have three daughters- Zoe, Ava, and Mia.
Kathy Risch
Senior Vice President, Shopper Insights & Thought Leadership
Acosta Group