Verena Wiederkehr
Head of Plant-Based Business Development
Billa Group
Panel Description
This panel will focus on:
- What is the general retail perspective on the alternative protein market?
- How does retail select which products they put on their shelves?
- How can plant-based products be placed to increase their sales?
- What can food companies do to increase their visibility in the stores?
- What is the sustainability mission of retail?
- Are there other supply options beyond retail (e.g., food boxes, direct-to-consumer)?