Christene Salinas, Tastewise
Christene Salinas
Market Research & Consumer Insights

Christene Salinas is the Director of Strategic accounts at Tastewise, leading client partnerships with the world's largest food and beverage companies. She has 15 years of experience in consumer packaged goods and market research, and is passionate about leveraging technology and AI to understand what consumers are really looking for when it comes to product innovation and development.

Presentation Description

This presentation will explore the role technology plays in capturing consumer attitudes, behaviors, and preferences in today's most significant category: plant-based food and beverage. How do trends shape plant-based in retail, in food service, and online? And what do recent innovations in AI mean for the category?